We just signed up to advertise in the next three issues of the Boston Review. The first ad will be in the March/April issue and highlight the most recent book we published: Mortal by Ivy Alvarez.
Chris, Dennis and I keep having a conversation about how to get our authors' books in front of as many people as possible. Advertising seemed like a next logical step.
If you're a small press or self-publisher that's thinking of advertising, here's some advice:
1) Advertise where your audience is: Before you reserve ad space in a publication, find out who reads it and be sure you can imagine them reading and liking your books.
2) Don't expect immediate (or tangible) results: Repetition is a key part of advertising, and the benefits may not translate into direct sales. Advertising builds awareness and recognition of your brand among readers. It may be a long time down the road before you can tie increased sales to advertising efforts.
3) Support advertising with other marketing efforts: Our Boston Review ad includes our web site address, which links to this blog, which refers to our Boston Review ad. Try to create a "closed-circuit" marketing program.
--AB
Tuesday, February 20, 2007
RMP Announces Next Book!
Coming in 2008: Red Morning Press will publish a collection of poems by Jason Bredle, tentatively titled "Pain Fantasy."
Chris, Dennis and I first heard of Jason Bredle while we were at George Mason. He submitted a poem to Phoebe, the University's literary journal. He blurbed Sean's book for us two years ago, and we finally met him at the AWP conference in Vancouver. Jason's first book, "Standing in Line for the Beast," was just published by New Issues.
Check this blog often to learn more about the publishing process. We'll post regularly on the production of Jason's book.
--AB
Chris, Dennis and I first heard of Jason Bredle while we were at George Mason. He submitted a poem to Phoebe, the University's literary journal. He blurbed Sean's book for us two years ago, and we finally met him at the AWP conference in Vancouver. Jason's first book, "Standing in Line for the Beast," was just published by New Issues.
Check this blog often to learn more about the publishing process. We'll post regularly on the production of Jason's book.
--AB
Friday, February 16, 2007
Visit our Booth at AWP
Red Morning Press will exhibit at its 3rd consecutive Associated Writing Program's Conference and Book Fair. This year, AWP is in Atlanta. If you're going, please visit us. If not, check back here for photos and a recap.
--AB
--AB
Manuscript Submission Update
Hey, if you submitted a manuscript to us before November 2006 and haven't heard back yet, email us to check on the status of it. We sent a round of rejections out to people, but something was apparently wrong with our Web hosting service, and I'm starting to find out that some people didn't receive notices.
Bascially, everything submitted before November has been rejected. Not that we didn't like many of the manuscripts we received. We did, but we only plan to publish two books in 2008, so we've had to say "No" to most of the submissions.
--AB
Bascially, everything submitted before November has been rejected. Not that we didn't like many of the manuscripts we received. We did, but we only plan to publish two books in 2008, so we've had to say "No" to most of the submissions.
--AB
Welcome to Red Morning Press
We know. We suck when it comes to updating our Web site, so we're trying a blog instead. Visit us often for press news, info on independent publishing, book reviews, baby pictures (congrats CP), and whatever else we feel like posting.
--AB
--AB
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